KH-Events-Brand-Book-1
Year

2019 - 2022

Deliverables

• Brand Strategy

• Logo Design

  • • Social Media Management

• Content Creation

Challenge

KH Events wanted a rebrand, but before we could do that, the Brand Strategy had to be redone. Given that this project was a rebrand we had to decide, together with the client whether the new brand would be an evolution or a revolution. Once the new brand was launched, would be tasked with Social Media Management to ensure consistency on all platforms. The new image would also need to go on all staff uniform thus we had to design the uniform and deliver the finished product as well .

KH-Events-Brand-Guide-20
This is a revolution.
Insights

After the client decided to take the revolution route, we had to ensure that existing clients did not feel as though they do not relate to the brand anymore. We decided to include the existing clients by making them aware that a change was coming and showed them a piece of the change every other week until the final day on which the new brand was revealed.

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